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Total retail sales in China reached $5.8 trillion in 2019, surpassing the US total of $5.5 trillion. Rising incomes in China drive a consumption upgrade, consisting of a stronger preference for higher quality products, brand loyalty, and increased discretionary spending. China's top brands have established a wide moat in China. Advantages such as built-in efficiencies, brand recognition, and unique patents help them maintain a competitive edge within their respective industries.
In this presentation, Brendan Ahern of KraneShares will explore:
- How China's leading consumer brands are benefitting from new domestic spending patterns.
- The growth potential from increased consumption among China's expanding urban middle class.
- Access the China domestic consumer opportunity through Chinese companies no matter where they list, including Mainland China, Hong Kong, and the United States.
- The KraneShares CICC China Consumer Leaders Index ETF (Ticker: KBUY)