Michelle Broderick

Michelle Broderick joined Simple in July 2014 as the company's VP of Marketing. She started her career by focusing on data-driven loyalty marketing programs at large Fortune 500 companies like Continental Airlines and Gap Inc., then moved to startups as an early employee at Yelp and Uber where she helped scale their marketing footprint from a few cities to a true nation-wide presence. Ms. Broderick earned a Bachelor's degree in business from Western Washington University with a focus on marketing and computer science.