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Investor interest in exchange traded funds has soared, and the range of assets and strategies available has proliferated, leaving investors with a sometimes bewildering menu from which to choose. Join Dave Whitmore, E*TRADE senior strategist, to see how ETFs can be useful for long-term investors and for short-term traders, and to learn more about important turns of the market you must know about.The fund's prospectus contains its investment objectives, risks, charges, expenses and other important information and should be read and considered carefully before investing. For a current prospectus, visit the Exchange-Traded Funds Center at www.etrade.com/etf.

Duration: 47:32