It’s Now or Never for Starbucks (SBUX)

01/07/2010 12:01 am EST


Shares of Starbucks Corp (SBUX) reached an important resistance level at $24.00 on December 18, 2009, but despite an uptrending stock market over the past several weeks, Starbucks has been unable to surpass it.

The $24.00 level is also the 50% retracement for the entire Starbucks’ decline in the 2008-2009 bear market. If Starbucks shares have a chance of moving higher in coming weeks, this is a critical level that must be surpassed.

On Tuesday, January 5, Starbucks rallied back to the $24.00 level before pulling back to close at $23.59. It may be now or never for Starbucks!

A close above $24.00 should take this stock to at least $27.40 in coming weeks. A failure here could result in a bearish double top and lower lows ahead.

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By Frank Kollar of

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